Advertising Rates

Wisconsin Fire Chief
Quarterly Magazine - Spring, Summer, Fall & Winter

Member Rates Color Black & White
  1x 4x* 1x 4x*
Full Page $400 $1,360 $300 $1,020
Half Page $225 $765 $175 $595
Third Page $190 $645 $125 $425
Quarter Page $130 $445 $85 $290


Non-Member Rates Color Black & White
  1x 4x* 1x 4x*
Full Page $600 $2,040 $450 $1,530
Half Page $340 $1,150 $265 $890
Third Page $285 $975 $190 $640
Quarter Page $195 $665 $130 $435

 

2018 Publication Deadlines

Magazine Publication Date Deadline for Ads
March 2018 (Spring) February 26, 2018
May 2018 (Summer) April 23, 2018
September 2018 (Fall) August 20, 2018
November 2018 (Winter) October 22, 2018

*All dates subject to change without notice.

Mechanical Requirements:

All ads must be submitted electronically via email or on a CD. The Wisconsin Fire Chief will be designed on a Macintosh platform. Accepted software: print quality PDF files (preferred), Adobe Illustrator, Photoshop, and InDesign (CS5). Fonts and linked graphics must be included with electronic files. Minimum 300 dpi on graphics and photos. Ads not supplied properly may incur additional charges. Ads not sized properly will be scaled proportionately to fit.

Ad Sizes Vertical (W x H) Horizontal (W x H)
Trim Size 8 1/2" x 11"  
Full page (float)   8" x 10 1/2"
N/A
Full page (bleed)*
8 1/2" x 11"* N/A
Half page
3 3/4" x 10"
8" x 4 3/4"
Third page 
2 1/2" x 10" 
8" x 3 1/2"
Quarter page
3 3/4" x 4 3/4"
N/A

*Bleed Ads need to allow an additional 1/8" on all sides for trimming.

If you are interested in advertising, please download the current rate sheet and send to the WSFCA office:

Wisconsin State Fire Chiefs' Association
6737 W. Washington St., Suite 4210
West Allis, WI 53214
Phone: 414-755-6291
Fax: 414-276-7704
E-mail: info@wsfca.com

Membership Directory
Published Annually in June – Distributed Electronically

Member Rates Color Black & White
Full Page   $500 $400
Half Page   $275 $250
Third Page   $225 $175
Quarter Page   $150 $125


Non-Member Rates Color Black & White
Full Page   $750 $600
Half Page   $415 $375
Third Page   $340 $265
Quarter Page   $225 $190

 

2018 Publication Deadline

Directory Publication Date Deadline for Ads
June 2018 May 21, 2018